<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Memeserver Ltd &#187; Interactive Charter</title>
	<atom:link href="http://www.memeserver.co.uk/tag/interactive-charter/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.memeserver.co.uk</link>
	<description>strategy &#62; campaigns &#62;&#62; research &#62;&#62;&#62; training</description>
	<lastBuildDate>Thu, 08 Apr 2010 13:42:45 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>Leadership is the key</title>
		<link>http://www.memeserver.co.uk/2009/07/leadership-key/</link>
		<comments>http://www.memeserver.co.uk/2009/07/leadership-key/#comments</comments>
		<pubDate>Mon, 13 Jul 2009 10:55:27 +0000</pubDate>
		<dc:creator>Paul Evans</dc:creator>
				<category><![CDATA[Projects]]></category>
		<category><![CDATA[Thought leadership]]></category>
		<category><![CDATA[Interactive Charter]]></category>
		<category><![CDATA[picamp]]></category>
		<category><![CDATA[Reboot Britain]]></category>

		<guid isPermaLink="false">http://www.memeserver.co.uk/?p=351</guid>
		<description><![CDATA[Since the launch of PICamp in late May, a number of important themes have been highlighted and addressed. The main one, it seems, is the small-p political nature of  many changes that are happening at the moment &#8211; changes that are brought about by the rapid take-up of usergenerated content tools. These have been fleshed [...]


No related posts.

Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-348" title="picamp at reboot britain" src="http://www.memeserver.co.uk/wp-content/uploads/2009/04/picamp-at-reboot-britain.jpg" alt="picamp at reboot britain" width="214" height="73" />Since the launch of <a href="http://www.picamp.org">PICamp</a> in late May, a number of important themes have been highlighted and addressed. The main one, it seems, is the small-p political nature of  many changes that are happening at the moment &#8211; changes that are brought about by the rapid take-up of usergenerated content tools.</p>
<p>These have been fleshed out a good deal on my <a href="http://blog.localdemocracy.org.uk">Local Democracy blog</a>, but in summary, there are two key observations that I&#8217;d make following the PICamp sessions at NESTA&#8217;s Reboot Britain conference last week:</p>
<ol>
<li><strong>The changes being brought about by the technology are not politically neutral ones</strong>. While there is a commonplace observation that they empower some social groups, the corrollary that they disempower others is being explored less widely. When the <a href="http://en.wikipedia.org/wiki/British_Labour_Party#Labour_Representation_Committee">Labour Representation Committee</a> was established in the late 19th Century, it was launched to address the problems that were created by a democratic franchise that had been extended to include working men, but one that working men were not inclined to use because of structural barriers.</li>
<li><strong>Many of the potential benefits that social media can bring to organisations are blocked because of a lack of political leadership. </strong>Increasing the degree to which organisations consult and include people is a political question &#8211; one that a lot of politicians and senior managers are not keen on. It may take the sort of campaigning action that we have traditionally associated with politics to change this. Thus <a href="http://www.interactivecharter.org">the Interactive Charter</a>.</li>
</ol>



Psst - viral marketing doesn't work - pass it on!:


	<a rel="nofollow"  href="http://digg.com/submit?phase=2&amp;url=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;title=Leadership%20is%20the%20key&amp;bodytext=Since%20the%20launch%20of%20PICamp%20in%20late%20May%2C%20a%20number%20of%20important%20themes%20have%20been%20highlighted%20and%20addressed.%20The%20main%20one%2C%20it%20seems%2C%20is%20the%20small-p%20political%20nature%20of%20%C2%A0many%20changes%20that%20are%20happening%20at%20the%20moment%20-%20changes%20that%20are%20brought%20about%20by%20t" title="Digg"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/digg.png" title="Digg" alt="Digg" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://delicious.com/post?url=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;title=Leadership%20is%20the%20key&amp;notes=Since%20the%20launch%20of%20PICamp%20in%20late%20May%2C%20a%20number%20of%20important%20themes%20have%20been%20highlighted%20and%20addressed.%20The%20main%20one%2C%20it%20seems%2C%20is%20the%20small-p%20political%20nature%20of%20%C2%A0many%20changes%20that%20are%20happening%20at%20the%20moment%20-%20changes%20that%20are%20brought%20about%20by%20t" title="del.icio.us"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/delicious.png" title="del.icio.us" alt="del.icio.us" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://www.facebook.com/share.php?u=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;t=Leadership%20is%20the%20key" title="Facebook"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/facebook.png" title="Facebook" alt="Facebook" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://www.google.com/bookmarks/mark?op=edit&amp;bkmk=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;title=Leadership%20is%20the%20key&amp;annotation=Since%20the%20launch%20of%20PICamp%20in%20late%20May%2C%20a%20number%20of%20important%20themes%20have%20been%20highlighted%20and%20addressed.%20The%20main%20one%2C%20it%20seems%2C%20is%20the%20small-p%20political%20nature%20of%20%C2%A0many%20changes%20that%20are%20happening%20at%20the%20moment%20-%20changes%20that%20are%20brought%20about%20by%20t" title="Google Bookmarks"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/googlebookmark.png" title="Google Bookmarks" alt="Google Bookmarks" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="mailto:?subject=Leadership%20is%20the%20key&amp;body=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F" title="email"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/email_link.png" title="email" alt="email" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="" title="Furl"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/" title="Furl" alt="Furl" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://www.linkedin.com/shareArticle?mini=true&amp;url=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;title=Leadership%20is%20the%20key&amp;source=Memeserver+Ltd+strategy+%26gt%3B+campaigns+%26gt%3B%26gt%3B+research+%26gt%3B%26gt%3B%26gt%3B+training&amp;summary=Since%20the%20launch%20of%20PICamp%20in%20late%20May%2C%20a%20number%20of%20important%20themes%20have%20been%20highlighted%20and%20addressed.%20The%20main%20one%2C%20it%20seems%2C%20is%20the%20small-p%20political%20nature%20of%20%C2%A0many%20changes%20that%20are%20happening%20at%20the%20moment%20-%20changes%20that%20are%20brought%20about%20by%20t" title="LinkedIn"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/linkedin.png" title="LinkedIn" alt="LinkedIn" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://www.myspace.com/Modules/PostTo/Pages/?u=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;t=Leadership%20is%20the%20key" title="MySpace"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/myspace.png" title="MySpace" alt="MySpace" class="sociable-hovers" /></a>
	<a rel="nofollow"  href="http://www.tumblr.com/share?v=3&amp;u=http%3A%2F%2Fwww.memeserver.co.uk%2F2009%2F07%2Fleadership-key%2F&amp;t=Leadership%20is%20the%20key&amp;s=Since%20the%20launch%20of%20PICamp%20in%20late%20May%2C%20a%20number%20of%20important%20themes%20have%20been%20highlighted%20and%20addressed.%20The%20main%20one%2C%20it%20seems%2C%20is%20the%20small-p%20political%20nature%20of%20%C2%A0many%20changes%20that%20are%20happening%20at%20the%20moment%20-%20changes%20that%20are%20brought%20about%20by%20t" title="Tumblr"><img src="http://www.memeserver.co.uk/wp-content/plugins/sociable/images/tumblr.png" title="Tumblr" alt="Tumblr" class="sociable-hovers" /></a>


<br/><br/>

<p>No related posts.</p>
<p>Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.</p>]]></content:encoded>
			<wfw:commentRss>http://www.memeserver.co.uk/2009/07/leadership-key/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
